Medialab Prado


Seminar on Social Innovation and Digital World

07.03.2013, 08.03.2013

Place: Medialab-Prado en Nave Taller de Matadero Madrid (Paseo de la Chopera, 14 - 28045 Madrid)

Seminar on social innovation within the digital world and its applications in the cultural and educational fields.

This seminar is organized by the Österreichisches Kultur Forum (Madrid), Medialab-Prado (Madrid), Universidad Complutense Madrid and the INNOC Research Project (Hidden Innovation: Change of Paradigm in Innovation Studies, FFI2011-25475, Spanish Ministry of Economy and Competitivity).

Coordinators: Javier Echeverría and Andoni Alonso (INNOC Project). [live streaming]

In English without translation

> Approach
> Program



"Emergence of NTIC has implied a techno-social divide in terms of innovation. Not only new technologies have appeared but also new modes of social interaction. Therefore some specialists speak about the birth of a new kind of society: Information and Knowledge Society (IKS). If that is true what we are witnessing is a large-scale social innovation. Even having precedents along the human history, the birth of the digital world would correspond with the emergence of a type of society that predominates upon others such as rural, urban, industrial societies.

IKS works by means of exchange, management and valorization of information and knowledge whereas scientific, artistic, popular. Internet and other computer networks, including social networking and virtual worlds define an electronic and digital realm where IKS develops and consolidates step by step along different countries and regions.  From this conceptual framework and general hypothesis subject to further discussions, our seminar will focus into three questions:

1) How social innovation appears in the digital world, how must be understood and measured.
2) How we find innovation in digital culture, digital education (Digital Humanities) and who is the owner of that production (private, public or commons).
3) What examples can be underscored in that digital world in Spain and Austria for the last years.

The first two questions would be considered March 7 in the afternoon. The third question would be discussed March 8 in the morning."



Josef Hochgerner (ZSI, Wien): Conceptualising social innovation.


Alfonso Unceta & Javier Castro (Sinnergiak, UPV/EHU): Scaling and Diffusion of Social Innovations: Digital or Social technologies?



Javier Bustamante (UCM): Communities of Knowledge, Biopower, and Digital Citizenship.



Andrea Estankona (Sinnergiak, UPV/EHU): Visual Culture, a key concept on the borderline between social innovation and the digital world.


Javier de la Cueva (UCM): Some Aspects on Open Knowledge.



David Alonso (UCM): Inclusion Through Innovation. Narrowing the Gap and Expanding The Field.



Mario Toboso (CSIC-CCHS/INNOC): Circulation of innovations between digital and non-digital environments.


Amelia Sainz Cabrerizo (UCM): Digital Humanities or Hypercolonial Studies




Cosima Blasy (ZSI, Wien): Uni brennt' - innovative patterns of political participation?



Marcos García (Medialab-Prado): Citizen Labs: A New Impulse for the Commons in the Digital Era.


Christian Voigt (ZSI, Wien): Social innovations in education, for better or worse.



Chris Sugrue: Artist-Inventors: the creation of tools by artists for artists in the digital age



Javier Echeverria (Sinnergiak/INNOC, UPV/EHU): The Information Society: a disruptive social innovation in the digital world.



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