Medialab Prado

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The Artvertiser

Julian Oliver presents The Artvertiser  project within the context of the Urban Screens and Public Space Seminar in Medialab-Prado from September 28 through 30, 2009.

The Artvertiser is an urban, hand-held, augmented-reality project exploring on-site substitution of advertising content for the purposes of exhibiting art. The project was initiated by artist and developer Julian Oliver in February 2008 and is being developed in collaboration with artists Clara Boj and Diego Diaz. 

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